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Shybird links live labour-market insights to qualification design, helping organisations create relevant, rigorous programmes in days.
Most qualification development relies on manual research, small consultation samples, and slow editorial cycles — leaving programmes perpetually behind the labour market.
Shybird changes that. By ingesting thousands of live job advertisements and synthesising them through AI, it tells you exactly what employers need — before you write a single learning outcome.
— Built first for the UK market · Global roadmap in progress
£575k
Average saving per assessment strategy cycle
1 Hr
From brief to complete qualification strategy
1,000s
Of job ads analysed per qualification
Days
Not months — to publication-ready output
ResearchIngest live job ads, occupational standards, & sector intelligence from across the labour market
SynthesiseAI identifies KSBs, gaps, and emerging employer needs — surfacing what the market actually requires
DesignBuild qualification frameworks, units, learning outcomes, & assessment strategies grounded in evidence
PublishExport publication-ready documentation in your house style — formatted, structured, submission-ready
An 18-module end-to-end pipeline that takes you from market research to published qualification in days, not months.
Thousands of live job postings, analysed and mapped to KSBs. Know what employers actually need before you write the first learning outcome.
Skip the six-month consultation cycle. Shybird simulates expert stakeholder panels — rigorous, repeatable, and ready in minutes.
From KSB evidence to submission-ready strategy — without a single blank page. Rigorous, house-styled, and done in twenty minutes.
A structured sequence from occupational research to published documentation. Every stage of qualification design, connected and automated.
Set up the qualification project, define the occupation, upload source documents & business case. The system extracts every field it needs to begin.
A synthetic panel of sector practitioners is generated — balanced by experience, demographics, & UK base — to validate every decision throughout the pipeline.
Labour market reports, government data, and employer intelligence are analysed to surface the key themes shaping the occupation today and in the future.
Thousands of live job adverts and practitioner profiles from Lightcast are pulled, cleaned, and synthesised into a prioritised set of Knowledge, Skills & Behaviours.
Thousands of live job adverts and practitioner profiles from Lightcast are pulled, cleaned, and synthesised into a prioritised set of Knowledge, Skills & Behaviours.
The draft qualification is benchmarked against comparable standards and existing provision, so gaps and overlaps surface before publication rather than after.
Every validated decision is assembled into a house-styled, submission-ready qualification specification — generated, reviewed, and published in a single pass.
Set up the qualification project, define the occupation, upload source documents & business case. The system extracts every field it needs to begin.
A synthetic panel of sector practitioners is generated — balanced by experience, demographics, & UK base — to validate every decision throughout the pipeline.
Labour market reports, government data, and employer intelligence are analysed to surface the key themes shaping the occupation today and in the future.
Thousands of live job adverts and practitioner profiles from Lightcast are pulled, cleaned, and synthesised into a prioritised set of Knowledge, Skills & Behaviours.
Thousands of live job adverts and practitioner profiles from Lightcast are pulled, cleaned, and synthesised into a prioritised set of Knowledge, Skills & Behaviours.
The draft qualification is benchmarked against comparable standards and existing provision, so gaps and overlaps surface before publication rather than after.
Every validated decision is assembled into a house-styled, submission-ready qualification specification — generated, reviewed, and published in a single pass.
Design and publish qualifications faster, with evidence-based frameworks that satisfy regulatory requirements.
Align curricula and certifications to live employer demand — ensuring graduates are genuinely work-ready.
Build programmes that place graduates exactly where employers need them — backed by real market intelligence.
Inform skills policy with real-time labour market intelligence — from T Levels to apprenticeship reform.
We reduced our assessment strategy development cycle from six months to under a week. The labour-market evidence Shybird surfaces is more robust than anything our consultation panels were producing.
Shybird authors apprenticeship assessment strategies in under 20 minutes. More broadly, it works across the whole value chain — from specifying what should be taught, to how those capabilities are assessed, to how educators design and personalise learning.
Teams leading product strategy and development in awarding organisations, professional bodies and universities — anyone who needs rigorous, compliant assessment strategies without the months of manual work.
We analyse thousands of live job postings and profiles to extract the knowledge, skills and behaviours employers actually need — so your strategies reflect current demand, not last cycle's assumptions.
Instead of waiting months for stakeholder consultation, Shybird simulates rigorous expert panels — reproducible, constraint-controlled, and grounded in your occupation's evidence — to validate every KSB in minutes.
An assessment organisation with a portfolio of 100 apprenticeships can save more than £575k — and bring products to market months more quickly.
Shybird is built first for the UK market.
See how Shybird can transform your qualification design cycle. Sessions are 45 minutes and tailored to your organisation type.
ASSESSMENT STRATEGY AUTHORING•OCCUPATIONAL STANDARDS•PROGRAMME MAPPING•KSB SYNTHESIS•JOB AD ANALYSIS•QUALIFICATION DESIGN•LABOUR MARKET INTELLIGENCE•ASSESSMENT STRATEGY AUTHORING•OCCUPATIONAL STANDARDS•PROGRAMME MAPPING•KSB SYNTHESIS•JOB AD ANALYSIS•QUALIFICATION DESIGN•LABOUR MARKET INTELLIGENCE•